“Send” the Indigenous, Part 2

As Westerners, we are at a disadvantage when it comes to scripture. We start at a place that is far away from the Eastern minds of both the writers and the recipients. The differences in culture and cognitive style are considerable. At best, Westerners are Joe Friday (“Just the facts, ma’am…”), and Easterners are Mr. Miyagi (“First learn stand, then learn fly.”). We (Westerners) analyze the life out of the stories, the parables, and the object lessons that were a part of Jesus’ stock-in-trade. So much so that the real meaning is often lost. Take the invitation he spoke to some to follow him as an example.

To some fishermen, he said, “Follow me and I will make you fishers of men.” Wow! Have we gotten a lot of mileage out of that one! We have created songs and an entire evangelism strategy out of it.

But the truth is that Jesus never intended this to be a lesson of any kind. It was a play on words. It was clever. And it was aimed specifically at the fishermen he was recruiting. That’s all. But we (in our Western minds) have taken that one line and turned it into a personal calling and an evangelism plan of attack. And we have a whole linguistic subculture that revolves around it.

We use fishing words like “bait”, “hook”, “catch”, and “capture.” We talk about “reeling them in” or “wearing them down.” Worst of all, we even refer to the “one that got away.” (Is it merely coincidental that evangelists and fishermen are both thought of as people who stretch the truth?)

And how do you think the victims of such an approach feel? They are the ones with baited hooks in their mouths. Do you think they aren’t savvy enough to figure that out? Believe me, people are plenty savvy today. They can spot someone with an agenda a mile away. If you haven’t tried, you should ask someone who has been there.

Now, although Jesus spoke the words that have given us our most prevalent evangelism strategy, it is our left-brained, systematic, Western mind set that has failed us in our understanding of what he really intended. To do that we need to look at the example he set forth instead of that one line. And what was his example?

Incarnation.

He became one of us. Therefore, if he had been trying to catch fish he wouldn’t have bought a rod and reel. He would have become a fish. But over and above all of that, Jesus’ whole approach to people wasn’t at all like the way Christians approach non-Christians. Jesus approached people like a friend would, not like someone who was looking to get a notch on his gun belt. So it matters how we “send.”

“Send” the Indigenous, Part 1

The church in which I grew up has become one of the largest missionary sending organizations the world has ever known. It was conceived and birthed in the heat of passion for going and sending based on the aforementioned Great Commission. But if there is one thing we have learned, it is that why and how one is sent is as critical as being sent in the first place.

What we have learned is that sometimes the worst thing that can happen to a country, a culture, or a people group is the invasion of what I’ll call fanatical Christian salvation guerillas. Because, the one and only message they have is salvation. So they storm the country with medical teams, food supplies, or relief efforts, in an attempt to gain an attentive ear for their message by providing for needs. Now, providing for needs isn’t a bad thing. That is very much a Kingdom value taught by Jesus. But not when the real purpose is bait and switch.

When physical needs are met for the sole purpose of creating a captive audience for a quick presentation of the Gospel, that is bait and switch. And, it doesn’t just happen in foreign countries either. It also happens in churches every week right here in the good old US of A.

Youth are baited with pizza, extreme games, celebrity guests, and fancy hangouts. Adults are baited with promises of wealth, beauty, and success, not to mention a break from their children for at least an hour. Add on top of that promises of discipleship training for every age group (as though that was supposed to be the job of the church and not the disciple).

Worse than that, the needy in our cities are promised food in exchange for a church service which they have to attend. “Free clothing” comes with a secret price tag—the cost of which is measured in enduring bad music and a reductionist salvation message. In either situation—the fancy church or the skid row mission—the problem is the same. Here it is: What you win them with, you win them to—whether it’s pizza, prosperity, or free clothes.

Now, I know that many churches and Christian organizations do wonderful things for people with no strings attached. Those groups have my compliments. But there are just as many, if not more, who use this as a “strategy.”

Last Sunday afternoon, I went to a downtown park where some friends of mine were doing a cook out for our homeless friends. There were at least 60 of us in the park that day. And although this was a first (the cookout), it was not the first time these men, women, and children had fed, loved on, and talked to many of these people. They called each other by name, and were so genuinely glad to see one another. And the food and the hugs and the football and the croquet were all paid for and given away unconditionally.

Unfortunately, some there that day who didn’t know my friends were waiting for the other shoe to drop. So when two guys got out their guitars to play some jazz and folk music, one man was overheard to say, “Uh-oh! They’re gettin’ out the guitars. Here comes the Jesus message…”

Bait and switch.

Now my friends and I had no intentions of doing anything more than feeding, hugging, and spending some time with them. But they were so conditioned to the schemes and methods they had seen so many times before that they were certain we were getting ready to “lay some Jesus on them.”

Some of my other friends who are missionaries in Asia have a name for people who convert in one of these bait and switch situations. They call them “rice Christians.” Rice Christians (whether in Asia or South Tulsa) aren’t won to Jesus, they are won to: fill-in-the-bait.

Now, so far you’re wondering how this applies to our subject of “Sending the Indigenous.” I guess what I’m wondering in my head and wandering through with the above is if we are ready to entrust the Holy Spirit with the next step. If we can trust Him to draw or to persuade the indigenous to follow him without our coercion or manipulation, are we ready to allow Him to help them to contextualize the truths of scripture for their own culture without our messing it up for them?

Before we can talk about sending the indigenous to reach their own, we have to answer the question: Are we ready to let them build their own versions of ecclesiology (church) and maybe even soteriology (salvation) that may or may not resemble our versions?

Let the Spirit Do the Persuading

I mentioned in an earlier chapter that I had worked for a church in Atlanta, Georgia during the late 80’s. One Christmas Eve we decided that we should do a candlelight, carol, and communion service. However, none of us had ever done a candle lighting service before. So, unfortunately we didn’t know the rules. But, how hard can it be, right?

We bought those special little candles that come with the cardboard drip protectors. But the pastor thought the staff ought to have “bigger candles” (if you know what I mean) than everyone else, because we were the ones who were going to be lighting everyone else’s candles. It was a symbolic expression of our superiority over the laity or something, I don’t know. Anyway, this was the plan.

I don’t remember if we had drip protectors or not, but it wouldn’t have mattered. We didn’t do it right. We flitted around lighting the congregation’s candles from our big ones, and since it was dark, we had no idea the pain we were inflicting or the mess we were making. But after Christmas our mistakes saw the light of day, and we were in trouble.

I don’t remember if it was a weekly staff meeting or a special meeting or if the word was just spread around among us but, however we got the word, the word was: Never again. I guess people got burned by our wax and we got it on people’s clothes. But the worst thing was we got wax all over the carpet. Do you realize how hard it is to get wax out of carpet? Not good. Turns out we broke all the rules.

See, here’s the way it’s supposed to work. Once a single candle gets lit, that candle must remain upright. Then another unlit candle leans in to be lit from its flame. One by one, in all directions, the unlit candles lean in to be lit by the upright ones. That way the wax stays on the protector, no one gets burned, and no wax gets dropped on the carpet or other people.

This is the best metaphor I have ever found to describe the kind of evangelism required for the 21st century.

Jesus said that we are the light of the world. Once lit, it is imperative that we remain as “upright”—in every sense of that word—as possible. Then, those who wish to join us can lean in to our light. But that is the work of God’s Holy Spirit. So many people have been “burned” by well-meaning people bent on fulfilling the Great Commission by any means possible. But, the scriptures indicate that it is the Spirit who draws people to him. And there are no “altar calls” recorded in the New Testament. In fact, the scriptural pattern is this: those who desire to follow Christ will ask us how to do so without coercion or confrontation from us.

After Peter’s speech on the day of Pentecost, when many say the church began, the scriptures say the people were “cut to the heart.” (Acts 2:14 – 37) Then they responded with these words, “Brothers, what must we do?” Then, when Paul and Silas were freed from jail by a miraculous earthquake, the jailer fell on his knees and asked them, “Sirs, what must I do to be saved?” (Acts 16:6 – 24)

They will ask.

No need for confrontation, manipulation, or even an altar call. It seems that those things may make “converts” you can record on your annual reports, but they don’t make disciples. And only disciples—indigenous disciples—can suitably reach the indigenous.

Contextualize the Message, Part 3

At this point in the conversation, perhaps you are expecting me to give you a rundown on the best way to present the Gospel to the next generation in a manner in which they will understand. Isn’t that where we’re going with this? If you are anything like me, you would really like some specific words or a particular program like the Roman Road or the Four Spiritual Laws that you could use. Well, good luck with that.

See, here’s the deal. That is the problem. The problem is that we want a recipe or a 5 step formula for winning the postmodern soul. We want a script. It’s no wonder that the young think we’re like bad used car salesmen or irritating telemarketers who interrupt their lives with something they don’t want to hear about. And, as Neil Postman once wrote, they have built in “crap detectors.” So you can’t just blow smoke. They can spot insincerity a mile away.

“One size fits all” evangelism models make our victims feel like marks in a con game. Why can’t we learn to be ourselves? Jim Henderson, in his book Evangelism without Additives, talks about being real and simply “nudging people closer to Jesus” by asking good questions and then paying attention to their answers. He calls them “attention giveaways.” What a profound idea!

If there is a “secret” or a methodology, it is this: make a friend—a sincere one. Not a hey-I’ll-be-your-friend-so-I-can-win-you-to-Jesus kind of friend. I’m talking about developing a love relationship with someone that is unconditional. My problem used to be that I didn’t even know anyone who didn’t know Jesus.

Frankly, I used to spend 7 days a week in church and never got the opportunity to meet someone who wasn’t already like me. So we had to construct programs and events designed to pull people inside if we were to even have a chance with them. But if we had been truly trying to reach non-believers, that would make about as much sense as inviting a bank robber to come into the police station.

Today’s “church growth strategies” are really designed at reaching a “better class of sinner.” In truth, they are not aimed at “sinners” at all. Instead the targets are other church’s “sheep” or the grownups who have stopped going to church for one reason or another. So in reality, the Church (big “C”) is not growing at all.

We have to come to grips with the fact that we live in a pagan country where the basics of scripture and the Gospel are no longer common knowledge. It’s a new day. The old days of throw-enough-mud-on-the-wall-and-some-of-it-will-stick evangelism are over.

Todd Hunter, former director of Alpha USA, says, “It used to be that people primarily listened their way into Christian faith. That made the Christian role talking: defending the faith, explaining the faith, doing apologetics, preaching, writing tracts, etc. While that reality is not entirely gone, these days outsiders are increasingly talking and observing their way into faith. They need to tell their story and see if Christianity is real. This major shift is difficult, because right when seekers are looking instead of listening, the church is at a high mark of un-Christian living. Transformation into Christlikeness has always been the goal of Christianity. Now it is utterly strategic—the future of the faith in the USA, humanly speaking, depends upon it.”

Did you notice? Outsiders today are “talking and observing their way into faith.” This makes our job listening and living it—two things we don’t do very well. In fact, one outsider is quoted in the book UnChristian as saying, “It seems like Christians are more concerned with being right than being loving.” However, that has to change. If we are ever going to reach the next step in our mission, we have got to learn to love, listen, and live like Christ. Then we can count on the Holy Spirit to handle the next step.

Contextualize the Message, Part 2

In his 1964 book Understanding Media: The Extensions of Man, Marshall McLuhan introduced his now famous line “the medium is the message.” Only the smartest people got it back then. Now, 45 years later, we can observe it every day. Just watch a television commercial. Advertisers don’t sell products, they sell cool. (Think: Abercrombie & Fitch, Mac, Starbucks.) These days, how you say it is more important than what you say.

Just to simplify, let me give you an example. If you were to hand someone under the age of 30 a cassette tape and say, “This is a really cool song,” you can be certain it will never be listened to. Not to mention the fact that they won’t have anything to play it on, the medium is so outdated that what is on it cannot be cool. The medium itself (cassette tape) screams, “Un-cool!”

Now, McLuhan would tell us that I was over-simplifying his life’s work—that what he meant was so much more than this. I get that. But this concept is no small matter to those of us who believe we have the most important message ever delivered. So it is proper that we should consider the media with which we communicate it.

It should be said that McLuhan was no Luddite. However, he was well aware of how media affect not only the messages they contain but also those who receive them. Like other educators (Neil Postman for example), he believed that technology was a force to be reckoned with. But McLuhan’s proposition isn’t just about technology. Let me give you another example.

Have you ever stumbled onto a television preacher and been stunned at the delivery? Try turning off the sound. It can be pretty disturbing. Especially if you consider that the message that is being communicated is in everything except the words. So, with the sound off, what is being communicated? That is the message—whether the sound is on or not.

One more. Let’s move to street level. I was having lunch the other day with an old friend that I hadn’t seen in 10 years. As it turns out, he carries fake $1,000,000 bills which have a salvation message on the back. (He got them from Ray Comfort and Kirk Cameron.) And he indiscriminately hands them to people he meets. I was mortified. It goes against everything I believe about connecting people with Jesus. Why? Well, what is the message being communicated? It’s not the one on the back of the fake bill.

Here’s the real message. I don’t know you. And I don’t have time to get to know you. But I have an agenda, and it supersedes common courtesy and your measly feelings. So here it is. You’re going to hell. (So sad.) But, you can change that right here, right now before some freakish cash register accident claims your life. Yes, if you will only say these words (printed here for you) you too can have eternal life. Oh, and by the way, it’s okay to feel inferior. I do have superior knowledge about what is best for you. You don’t have to thank me.

Some of you may think I’m exaggerating about how unchurched people feel about this kind of approach. I’m not. In fact, many Christians feel the same way. I have a friend who just had a t-shirt made that says: “I’m already saved. Leave me alone.” Except it says it a little stronger than that.

So, with McLuhan in the back of our heads, how do we contextualize the message for the next generation? Here’s another way to ask the question. How do we assure that the medium we use communicates the real message we want to express?